Jonathan Farrington — Page 22 — CEO, Editor, Author, Keynote Speaker, Customer Experience Evangelist, Sales Futurist

The Power of Failure

07.30.2019 by Jonathan Farrington //

There is no such thing as failure – right? Wrong: Of course there is failure. For example, if we take a driving test or an exam we either pass or fail. Salespeople will either succeed in achieving their monthly/quarterly/annual sales targets or fail to meet them. The key is how we perceive “failure” Every failure […]

Quality Activity Equals Quality Results

07.23.2019 by Jonathan Farrington //

“The Less I See Of What’s His Name? The More I Forget Him.” Failing to focus salespeople’s activity reduces efficiency and consequently reduces results, because there isn’t a salesperson alive that believes they have enough time in their working week to complete all the activities they want to achieve! Time is a huge constraint on […]

How to Manage Your Key Accounts More Effectively

“Most companies are looking for ways to manage their most important business relationships more effectively and more efficiently. It is not easy to do, and it is not always enjoyable to do, but when a key account works well, it is extremely satisfying. Key Account Management is a broad subject and this paper is designed to help make the management of key accounts easier, more effective and dare I say, more enjoyable …” Read Here