Every time we communicate with another person – by whatever means – it is an opportunity. Opportunity to do what? An opportunity to demonstrate our professionalism; our knowledge; our rapport building skills; our commercial bandwidth; our empathy; our personality; our warmth? There are so many communication mediums open to us today: The telephone is still with us […]
Have You Identified The Golden Egg(s) Nestling in Your Basket?
From quite early on in our sales careers, we are encouraged to explore every sales opportunity that presents itself – in fact, in some companies, salespeople are brainwashed into believing that “all business is good business.” And of course, we do not challenge this fallacy, simply because we don’t know any better – we are on […]
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