Sales — Page 20

Is Sales Technology Helping or Hindering Current Sales Achievement Levels?

08.06.2019 by Jonathan Farrington //

Here is the reality: Even companies that enjoy the luxury of clearly superior products realize that those products will not sell themselves. At a minimum, companies need a sales force comprised of skilled professionals who understand the application of the product range, have an in-depth knowledge of their customer base, market sector and, of course, […]

The Power of Failure

07.30.2019 by Jonathan Farrington //

There is no such thing as failure – right? Wrong: Of course there is failure. For example, if we take a driving test or an exam we either pass or fail. Salespeople will either succeed in achieving their monthly/quarterly/annual sales targets or fail to meet them. The key is how we perceive “failure” Every failure […]

How to Manage Your Key Accounts More Effectively

“Most companies are looking for ways to manage their most important business relationships more effectively and more efficiently. It is not easy to do, and it is not always enjoyable to do, but when a key account works well, it is extremely satisfying. Key Account Management is a broad subject and this paper is designed to help make the management of key accounts easier, more effective and dare I say, more enjoyable …” Read Here