Jonathan Farrington

Delivering World Class Sales Solutions

Top Sales World
Jonathan Farrington

Latest Blog Post

Are You Up to the Challenge of Change?

Becoming a strategic and consultative Sales Superstar requires significant changes in your “world view” - how you think about yourself, and how you think about your relationships with key stakeholders: These new ways of thinking probably directly challenge what you have been taught and believe. When faced with significant innovations in … Read More...

More Thoughts

Why Appraise Sales Team Performance?

Why Appraise Sales Team Performance?

A company’s performance appraisal process is critically important. It answers the two questions that every member of an organisation wants to know: What do you expect of me? How am I doing at meeting your expectations? Regular assessments and appraisals are essential, if individuals are to continually expand their “skills set”, and should deliver three […] Read more...

Latest LinkedIn Article


Are There No Limits to Our Commercial Promiscuity?

Are There No Limits to Our Commercial Promiscuity?

“Commercial promiscuity?” Our almost indecent obsession with spending most (probably 80%) of our available selling time hunting down new, more exciting opportunities at the expense of our very loyal existing customers/clients… These are the same customers who were themselves once new and “sexy” prospects, enticing us to invest considerable time and money at the … Read More

Latest Interview

In Conversation with Bill Butler

In Conversation with Bill Butler

“Journey Sales Lead Us Into Smart Rooms” Jonathan Farrington interviews Bill Butler CEO & Co-Founder of Journey Sales, who eloquently describes the reasons why his company created Smart Rooms: “The primary design goals of the Smart Room, and the reason we started Journey Sales, is to build a tool for the Sales Rep to help […] Listen Here