Even companies that enjoy the luxury of clearly superior products, realise that those products will not sell themselves. As a minimum, companies need a sales force comprised of skilled professionals who understand the application of the product range, have an in-depth knowledge of their customer base, market sector and of course the competition. But even […]
Do We Really Need Sales Managers?
Short answer? Of course, and here is why …. In my view, the role of a sales manager is to translate the organization’s vision, mission and values into a meaningful context that sales teams can relate to and feel excited by. If this is achieved then the manager will have created a sales team with a […]
The Globalization Of Business – The Most Sought After Commodity is Knowledge
One of the most profound effects of the Internet age is the “shrinking” of our planet. Advances in computing, Internet connectivity and mobile technology bring people together in ways we never could have imagined. A colleague, friend, business prospect or complete stranger is never more than a click away. This globalization of business and, at […]
How to Achieve Sustained Sales Growth
In his book Fundamentals of Selling, Charles Futrell identifies careful use of selling time as perhaps the distinguishing characteristic of the successful salesperson. Frequently, there are two main pitfalls that even experienced salespeople can fall into in terms of activities. First, they simply are not doing enough. What is enough? Enough telephone calls to make […]
The Essential Components for Sustaining Overachieving Sales Performance
To provide critical insight and direction to organizations worldwide, Sandler Training, the largest sales, management and leadership training company in the world, has created the new Sandler Research Center. Our primary objective is to explore the dynamics of selling today, tomorrow, and into the future. We believe that this truly international initiative will deliver impactful […]
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